Elizabeth Clark, Caragh O’Brien, and Kate Jacobs in Beth’s office, July 8, 2014

Covers matter, obviously. A good one catches people’s attention, intrigues them enough to take a closer look, and then lures them inside. Getting it right takes knowing the novel, of course, but it also involves a bit of mind reading. Who are the likely readers for this book? Maybe they’re drawn to covers featuring a girl in a flowing dress, or a simple, iconic image. Maybe they want something familiar, or they’re ready for a change. Certainly… Continue reading →